Smart City
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Project
Smart City
Smart City is a hotel and restaurant complex with: restaurant, banquet hall (up to 70 people), coworking, hostel.
Smart City Chef is a member of MasterChef.
Feature - the project was launched during the quarantine period.
The location of the complex is one of the remote areas from the city center, which limits the regular flow of visitors.
Project for cooperation
Objectives
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1
Improving visibility
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2
Increasing the number of restaurant visitors
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3
Attracting customers to book a banquet hall
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4
Involve freelancers and opinion leaders in booking coworking and various events
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5
Sale of own semi-finished products
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6
Promotion of musical evenings
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7
Promoting food delivery
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8
Promotion of the Gastronomic Dinner, the ticket cost reached UAH 1,000
Task
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1
Creation and implementation of SMM strategy
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2
Creating a content strategy
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3
Creating photo content
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4
Design a single style (colors, fonts, emojis)
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5
Develop and replace current stories
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6
Creating, launching and optimizing advertising campaigns - setting up targeted advertising
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7
Holding promotions and raffles
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8
Selection of quality influencers and bloggers for cooperation
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9
Page moderation
We are in the process of work
Audience pain:
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1
Good photos on Instagram do not correspond to reality.
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2
Good serving, but not delicious food.
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3
Poor service.
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4
The waiters do not know the menu.
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5
Tasty, but expensive.
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6
There is no coworking where you can work in a cozy atmosphere.
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7
There is no place in the city where you can hold an event for up to 15 people with a projection on the screen and all the conditions.
